More brands.
More riders.
Year-round growth.
Join the Rapid Chain network and get access to sought-after international brands — while we handle matching, logistics and after-sales support. You focus on your customers.
Five steps from sign-up to a customer for life.
OnBike Worcester — unlocking year-round growth through the Rapid Chain network
OnBike, an established independent electric-bike specialist in the heart of Worcester (formed in 2008), has long been known for its expertise in premium European e-bikes, professional workshop services as an official Bosch and Shimano service centre, and a customer-first approach with generous test-ride facilities.
Like many independents, OnBike faced a familiar problem: highly seasonal workshop demand. Revenue and footfall fluctuated dramatically through the year, limiting the ability to stock the full range of international brands customers increasingly wanted to see, try, and buy locally.
Rapid Chain gives international brands data-driven access to a curated network of 4,000+ independent UK bike shops. For shops like OnBike, it delivers reliable access to a wide range of international brands — without the complexity of managing multiple direct supplier relationships. Rapid Chain handles matching, onboarding, logistics coordination and after-sales infrastructure, so quality dealers can focus on serving local customers.
A genuine win-win for shops, riders and brands.
The best experience for higher-value bikes happens when global brands are paired with capable, trusted local dealers who can provide expert advice, test rides, fitting and long-term servicing.
Grow your shop with Rapid Chain.
Volume, variety and stability — with the operational burden handled for you. Register your interest and we'll be in touch.